You Need to see the Always #LikeAGirl Campaign

#likeagirl campaign
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I went to NYU for Film & TV and had the entrepreneur’s spirit since being a tot when I contracted chores out to my older sister for a profit (ha!). I run Hello Lucy Design (a web management and design biz) full time as well as Editorial Direction for As a full-of-energy go-getter, my motto is “Why the heck not?”. I'm a mid-western girl who has worked for the BBC in London, Nickelodeon in NYC, and Jazz Aspen Snowmass in Colorado. One of my proudest accomplishments was serving as Co-Director for three consecutive years for the Fusion Film Festival of NYU, celebrating women in film, TV, and new media.

It’s the little things that turn out to be not so little… like instilling in our young girls AND boys that “like a girl” may seem like a harmless “little” insult, but it actually continues a gender bias and stereotype that affects a girl’s self confidence. That’s exactly what Always is doing. The company has created the on-point #LikeAGirl Campaign to flip this gender bias. Check out their Superbowl Ad here or watch the full 3-minute commercial below! Now get out there and throw like a girl. Be proud.

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