FEED

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What it’s all about: Model and activist Lauren Bush created the perfect partnership between fashion and philanthropy when she founded FEED. It all started in 2006 when Lauren designed a bag, the sales of which would benefit the United Nations World Food Programme’s (WFP) School Feeding program. Her goal in designing that very first bag was to raise funds and awareness around the various school feeding programs operated by WFP. The bag had a stamp on it with the words “FEED the children of the world” and the number “1”to symbolize that the proceeds from each bag could feed one child in school for one year.

Due to the success of the bag, FEED Projects LLC was founded in 2007 by Lauren Bush and Ellen Gustafson. The various FEED projects have gone well beyond that first signature bag. Take a look at the timeline of projects and actions FEED has accomplished since its inception. To date, FEED has raised enough money to provide over 60 million school meals to children around the world through WFP. Watch this video to hear Lauren Bush talk about the inception of the FEED bag, and how she was inspired to begin this meaningful project.

And while the FEED projects and sales remain busy and active, this organization doesn’t stop there. FEED has also partnered with the US Fund for UNICEF, raising funds for their Vitamin A and micronutrient supplements program. In addition to the FEED projects, Bush also founded the FEED Foundation, which is a nonprofit organization whose mission is to support other programs and organizations that work to fight hunger and eliminate malnutrition all around the world.

How can you be involved in FEED?

  • Buy a bag! When Lauren Bush created the FEED bag, she specifically wanted anyone, and particularly young people, to be able to purchase something that would help this cause. You can also find accessories and t-shirts on the FEED website at numerous price points. Start shopping!
  • Volunteer. On the FEED Foundation’s website, you can enter your zip code and search for the nearest volunteer opportunities to help FEED and support its mission.

Get connected!

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