Blake Lively Announces Closing of Site Preserve. Shows Strength in Vulnerability

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David Shankbone | Flickr

Have you heard that Blake Lively is closing her lifestyle site Preserve?

And do you know the reasons behind the decision?

If not, read about Lively’s authentic, graceful, and empowering choice to shut down Preserve. Lively shows us that their is a power and strength and being honest about when you’re vulnerable.

We have an incredible team of people who do beautiful work, but we launched the site before it was ready, and it never caught up to its original mission: It’s not making a difference in people’s lives, whether superficially or in a meaningful way.

blake lively preserve website

We commend the Age of Adaline actor for staying true to her vision and being open about what other’s might deem “a failure.”

The only time I’ve ever done something and felt real reward is when I’ve done something that’s incredibly risky, because without great risks it’s impossible to have huge success.

We’ll be here for you Blake when your next vision is ready to launch!

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Lucy Ross | Editor-in-Chief

I went to NYU for Film & TV and had the entrepreneur’s spirit since being a tot when I contracted chores out to my older sister for a profit (ha!). I run Hello Lucy Design (a web management and design biz) full time as well as Editorial Direction for As a full-of-energy go-getter, my motto is “Why the heck not?”. I'm a mid-western girl who has worked for the BBC in London, Nickelodeon in NYC, and Jazz Aspen Snowmass in Colorado. One of my proudest accomplishments was serving as Co-Director for three consecutive years for the Fusion Film Festival of NYU, celebrating women in film, TV, and new media.

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